Know how AI systems see you.
Read the signals that help assistants understand, compare, and cite your brand, one assistant at a time.
The problem this capability addresses
AI visibility is easy to overstate
The short answer
Alesta checks selected assistant answers for a company or category and records whether the brand appears, how it is described, and whether a qualifying answer was available. Each assistant stays a separate observation.
A single answer cannot represent every model, prompt, location, or date. Teams need a repeatable record of the exact answer context before deciding whether brand understanding has improved.
Evidence and inputs
- Defined prompts
- A reviewed question set gives each observation a clear scope instead of treating an anecdotal chat as a benchmark.
- Assistant responses
- Mentions, descriptions, cited URLs, and unavailable responses are recorded per assistant and run.
What you can review
- Mention record
- A reviewable view of where the company appeared and what the answer actually said.
- Entity differences
- Conflicting descriptions and missing context become specific follow-up questions for the team.
A reviewable workflow
- 01
Choose the questions
Define branded and non-branded prompts that reflect how a prospective user might ask.
- 02
Observe assistants separately
Record each answer, mention, and cited URL without combining systems into one claim.
- 03
Compare over time
Repeat the same versioned question set and review changes with the underlying answer evidence.
Boundaries and limitations
- Answers vary
- Model version, prompt wording, geography, personalization, and time can change an answer.
- Permission is not citation
- Crawler access and clear content can support retrieval, but neither guarantees that an assistant will mention or cite the site.
How this capability is different
Visibility records answers, GEO reviews readiness
AI Visibility measures observed mentions and descriptions. GEO examines the entity, source, and citation-readiness signals that may help systems understand the site.
Questions this page answers
What counts as an AI visibility observation?
A recorded response to a defined prompt, including the assistant, date, wording, mention state, description, and cited URL when one is present.
Can Alesta promise an AI citation?
No. It can make observations reviewable and identify content or entity gaps, but citation decisions remain with each external system.
Continue with supporting resources
- Browse company-intelligence articles
Read the public content hub for deeper evidence and entity context.
- Domain-first marketing intelligence
Understand what a public domain can and cannot establish.
- What is an AI CMO?
See how assistant observations fit the broader reviewable baseline.
Choose the next step
Define a repeatable answer set
Start with the company domain, then review the assistant observations and the questions used to collect them.